The invisible system that moves your marketing
Social media doesn’t sell on its own.
Stop carrying every marketing decision on your own. Kapüy gets to know your business and your customer, designs the whole path to the sale and runs it with judgment and whimsy.
A free 30-minute call. If we’re not the right fit, we’ll tell you.
Testimonial
“What I appreciate most about working with Verónica is that I don’t have to manage her.”
Read the full testimonial
I’ve had the pleasure of working with Verónica for more than two years, and she has become an important part of how we communicate the Doherty Coaching brand.
Over that time, she has learned my voice, my message, and the audience we want to reach. I can give her an idea, a story, a video, or a leadership lesson and trust her to turn it into content that feels authentic to me and consistent with the brand.
What I appreciate most about working with Verónica is that I don’t have to manage her. She takes initiative, brings ideas to the table, makes decisions when needed, and if something needs to change, she responds quickly. I know our online presence is in good hands.
She is creative, dependable, thoughtful, and someone I’ve come to trust with my brand. I would gladly recommend Verónica to any leader or organization looking for someone who can bring both creativity and good judgment to their marketing.
Executive Coach, Keynote Speaker & Author · Doherty Coaching · USA Matt has worked with Vero Capote, our strategy director, since before Kapüy existed.
Who we’re for
If all you want is posts, we’re not your agency. If you want your brand to grow, let’s talk.
We’re for you if…
- You have a defined product, even if you’re just getting started.
- You understand marketing is a process, not a one-month trick.
- You want someone with judgment making decisions with you, and you trust that judgment.
- You have a real budget to grow: we work with brands that invest $1,000 a month or more in marketing, all in.
Not there yet? Tell us anyway. Plenty of brands start with just the strategy and grow from there.
We’re not for you if…
- You expect social media alone to bring in sales within a month.
- You needed results yesterday.
- You just want someone to post.
- You want to compete on price alone.
How we start
Three steps. None of them is a leap of faith.
We talk
30 minutes, free. You tell us about your business and we tell you honestly whether we can help.
We build the strategy
We step into your business, get to know the people who buy from you and come out with a 90-day plan: what to do, in what order and why.
We run it with you
We build what the plan calls for, and every month we review what worked, what didn’t and what we adjust.
What we do
First we understand your business. Then we grow it.
We don’t sell one-off posts or content bundles. Every Kapüy client starts the same way: with a strategy. That’s where we work out what your brand needs, in what order and with whom.
Where it starts
Growth strategy
We step into your business, get to know the people who buy from you and come out with a 90-day plan: what to do, in what order and why. Everything starts here.
What we build with you
Demand generation
Funnels and paid media built to turn attention into customers, not likes.
Video production
Ideas people remember, shot and edited by our team. Content that moves the business instead of filling the feed.
Branding
Visual and verbal identity for brands that are just starting out or need to tell their story again.
Monthly direction
Every month we review what worked, what didn’t and what we adjust.
You set the direction. We build the path.
What we don’t do in-house, we still get done.
Websites, large-scale paid traffic campaigns and big productions: we handle them with our network of partners. You talk to one person; we choose the right people to work with.
Kapüy for the community
Every month, one cause gets the full strategy. For free.
Each month we pick a nonprofit with no marketing resources and leave them the system: positioning, voice, content, and a way to turn visibility into adoptions, donations or volunteers.
The first was GAC, the dog rescue group at Universidad Simón Bolívar.
Marketing you don’t have to second-guess.
Book a free 30-minute call. Tell us about your business and we’ll tell you honestly whether we can help. And if we’re not the right fit, we’ll tell you who to look for.
Book a call
On the other end of the call: Vero Capote, co-founder and strategy director.
Not ready to book?
Write to us, or just stay close.
Tell us what you’re working on and a person will write back, not a bot. If you’d rather watch from a distance for now, leave your email and we’ll write when we publish something worth reading.
Rather start on your own? Take the 2-minute diagnostic (in Spanish).